Shipping 101: How to ship products to customers from point A to point B
New to the whole “ecommerce” thing?
Welcome to the club! Ecommerce offers a world of opportunities to business owners – literally! There are customers all over the world looking for products just like yours, and it’s time to get out there, market your unique point of difference, and watch the sales come rolling in with the help of some killer shipping and marketing strategies.
Wait… what was that last bit?
Ecommerce isn’t all fun and games –
4 risks associated with offering free shipping
Offering your customers free shipping can be an effective way to remove an important obstacle to purchase and give you the short-term sales boost you’ve been craving.
However, there are some long-term risks associated with shipping for free. Look before you leap and consider these four key factors…
#1. Watch your profit margin
Your profit margin is the amount of money you make on each product sold. But calculating your profit margin is more complex than simply subtracting the customer’s purchase price from the cost price of the product.
4 reasons why your ecommerce business should pick a carbon neutral freight company
There’s no getting around it – climate change is a clear and present danger.
Over the last three decades, the earth’s temperature has increased 0.9 degrees – a man-made change which has triggered an increase in catastrophic weather events and a rising sea level.
We’ve caused a massive increase in carbon dioxide in the earth’s atmosphere – and if we don’t take immediate action, we’ll be forced to deal with the consequences of our actions.
Because of these statistics and the ever-changing weather patterns,
3 ways free returns can boost your profits
Product returns are an inevitable part of running an e-commerce store. Every online retailer has to deal with customers wanting to return products, and whether or not to offer free shipping should be an important part of your returns policy. While you need to be careful here — offering too many free returns can eat away your profitability — there are some real benefits too. Here are the key benefits of free return shipping, and how it can make you money…