Online Advertising

Advertising for ecommerce brands: To pay or not to pay?

Sad man looking at his wallet

There’s no denying the power of organic content marketing for building a loyal following online. More ecommerce brands are shrugging off paid advertising channels in favour of creating shareable online content that aims to build genuine engagement with their customer communities.

However, paid advertising channels still have plenty of value to offer — if you know how to use them. Here are the pros and cons of three common paid advertising channels – consider these before investing in your new marketing strategy!

Read More...

We’ve got you covered. Send with Transdirect and start saving today!Get a Quote